17.06.11 - News

Philippe Starck supports the professional solution ELISE

Philippe Starck pursues his ecological fight to protect the environment and call companies to relieve by integrating "ELISE" in offices. Philippe Starck redrew the basket Elise and looked for a sustainable and ecological material. It is the company Roquette in Lille which conceived this vegetal plastic from foodstuffs which cannot be used for the food.

"Ecology does not have to be a punishment, that is why I drew an object, which I hope, is desirable and timeless. The drawing expresses the idea of the intrinsic beauty of waste and is already creased, pre-aged insuring the longevity of the object. The bin is rather ideal, it lasts stylistically, materially and provides a real service. To save our planet, to change our societies and make them more united, initiatives are needed, large-scale actions; companies can make possible these major milestones for the future of our children." Ph.S