10.09.19 - News

SMART WOOD by Starck for Kartell: when wood meets technology

Revealed during the Salone del Mobile 2019 in Milan, the Smart Wood Collection by Philippe Starck for Kartell was born from an ecological engagement and the continuous search for innovation. 

Using patented technology, the wood is worked with a mold designed to bring the curvature of the panel to the very edges, creating a seat with sinuous roundness, combining the beauty of the wood and its ability to connect to nature with extraordinarily ergonomic lines. For the first time ever, Kartell has managed to bring three-dimensionality to a product that until now has been two-dimensional.

“After years of research we have come to approach wood with a lot of respect for the nobility of the material, but at the same time we have married it, where technology has permitted, in order to uphold the industrial characteristics inherent in our brand’s DNA." Claudio Luti, Kartell president

The collection features pieces of furniture that mark a new chapter in the history of the brand, including the regal K/wood armchair, also available with leather- upholstered seat, plus matching S/Wood footrest and the Q/wood and P/wood chairs, which feature unique woodworking that combines timeless elegance with contemporary shapes. 

 

“Kartell and Smart Wood.

Since always, Kartell has been using human intelligence to transform raw material into magical furniture.

Now, Kartell is using the same talent to transform the slightest bit of wood dust, the smallest film of wood, the humblest wood residue, into furniture.

Elegantly timeless.

The great Ray and Charles Eames proved the modernity of the intelligence of plywood; more than 50 years later, technological progress has allowed us to offer even more with even less.

That’s the Smart Wood collection.” Ph.S

 

For more, visit: www.kartell.com