“It is a sort of Alice in Wonderland, a place of awoken dream. Nothing is real, everything is illusion. For a lot of people life is not very fun, it is too realistic. When you enter in the Cristal Room Baccarat in Moscow, nothing is realistic: all over there is poetry, everything is coming from somewhere else.” Ph.S
SLS Hotel at Beverly Hills is the first true luxury hotel that Starck designed in North America, having single-handedly redefined every aspect of the hotel experience in the 1990s and spurred the ‘boutique hotel’ movement. Featuring a unique dual guest lobby concept where one will cater exclusively to hotel guests, while the other will be a lively, multi-faceted public dining and retail environment called The Bazaar. Starck’s ingenious innovations for SLS promise to surprise, soothe, excite and enchant, while representing an important evolution for the celebrated designer.